Has your website rankings started to fall?

With any website, it is important to have ways in which you can track how it is performing and how successful it is. There are several ways in which you can do this but one that is vitally important is to check where you rank organically on the search engines. Organic listings are the ones that are not listed as a lid for ad. The search engines have a ranking algorithm with they use in order to help them decide which websites to put where when a keyword or phrase is searched for. This algorithm is often secret but they usually will tell you roughly what they are looking for.

If you notice that your rankings are starting to fall down, it’s time to do some investigation work. Have a look at the traffic to your site and see if that has also dropped. Sometimes rankings can drop for no apparent reason and then they bounce back up so it is recommended that you monitor them for a week or so to see if it is a true drop in rankings. If it is then you may need to enlist the help of a marketing agency who will be able to assist you in improving the rankings once again.